K-Fashion Project styled by Patricia Field

Last night fashion insiders, fashionistas, stylists, and club kids flocked to ENK to check out styled looks by celebrity stylist Patricia Field at the K-Fashion Project presented at Intermezzo. The K-Fashion Project introduces Korean fashion to the New York market. This season Korean brands Ugiz,Culture Call, Jessi N.Y. and Buckaroo Jeans were featured and included mannequins and models all styled by Miss Field. Guests checked out the collections while listening to K-Pop music, nibbling on Korean hors d’oeuvres and sipping rice vodka cocktails.
This is the second year Patricia Field’s has been involved with the K-Fashion Project. “This is an opportunity for me to work with K-Fashion again and I am looking forward to styling each collection. With their own unique identities and style, I am excited they are participating in Intermezzo and hope they are able to show the essence of Korean fashion.”
Each ensemble showcased a different vibe in full Patrica Field manner. One look, which was Field’s personal favorite, was what she called the “Couture Hooker look” that included a leather bustier and studded three finger leather gloves. The model wore shoes and accessories, including hats and jewelry provided by Field’s store.
Hallyu: The Rise of Korean Fashion
he Rise of Korean Fashion: Is this social change good or bad?
They say life is simple. I totally agree with that if I am just one of those natives who lived thousands of years ago. The only thing that they worry about is how to find food for their survival. But in our generation today, that’s totally different. One of the many things that we involve ourselves to self-debate is on choosing the clothes to wear for the day and how to look good and presentable to the public.
The Rise of Korean Fashion
In terms of aesthetics, in general, the whole world look up to Western style as the best and most prominent. But there also came a time when the rest of the Asian countries and even Westerners looked up to Japan for unique and new fashion trends especially their street style. “And now, it changed once more. Japan, who used to dominate the Asian continent in the world of fashion, is replaced by Korea!” (Korean fashion for Men, 2013, para. 2).
Because of the drastic boom of Korean dramas as well as Korean Popular Music (Kpop), Korean fashion (including korean hairstyle and their fancy accessories) became so famous around the world. People, especially teenagers, are going crazy about their colourful, trendy, unique, and impeccable style which perfectly fits their age array. There are three basic trends which best describe Korean clothing:
- Loose fitting – This is just one of the common features of Korean fashion. We all know that Koreans or Asians in general, have slimmer body frame compared with Americans or Europeans. Korean designers do not make their clothing such that it’s totally loose, “somewhere along the look they will streamline it nicely or have some ‘tight-fitting’ designs” (Fashion Blog, 2010,What’s so special about Korean fashion/ Korean clothing, para. 4).
- All things asymmetrical – Korean designers love to innovate things that’s why they have a knack for the weird and whimsical. Korean dress with asymmetrical hem creates an illusion and elongates your body.
- Laces – Laces are commonly used for lingerie or for the clothing of older women. But now it is a new fashion statement with younger ladies as lace comes in all kind of colours, patterns and texture these days.
Korea Tourism Organization (KTO) Senior Deputy Director Jung Chang Wook says that, “Korean stars are very stylish, fashionable, and have attractive faces. In the Philippines, hallyu (Korean wave) and K-Pop are the most powerful tools to promote Korea.” He further added, “For Koreans this hallyu wave should be sustainable. There’s no culture that stays alive forever – it goes up and down – but so far the Korean wave has been getting better every year. Koreans always propose new versions of their creativity each year, and that’s why the Korean wave develops and is sustained.”
Is this social change good or bad?
Basically, let’s admit that we are now in a modern world of inventiveness, distinctiveness, and complexity. Humans’ sense of fashion is one of those dramatic changes which can be easily seen in our society. For me, to be a fan of Korean fashion is not a bad thing. Many people imitate someone’s style to have at least a pattern or guide on what to wear or not. If you don’t have an eye for Korean fashion then it is fine as well. The good thing about this social change is that it is not imposing and it does not totally affect other people’s lives. The sole benefactor of this is the individual itself. Some people might think that this kind of “Korean invasion” is a dangerous thing in disguise because of the great impact it marks on the population of the youth. But think of it, does the government have to even interfere with the youth’s sense of fashion? Do they have to impose the youth on what television show or music genre to like? Of course not! It’s totally outrageous. What I’m trying to say is, let’s not make things so complicated to the point that even in the simplest things man can exercise his freedom will still be an issue of the society.
One thing is for sure, nothing can be bad as long as it does not affect the primary aspects of our lives. Too much is never ever good. It’s a good quality if you want to be presentable to the people you come in contact with. But we must not forget that our everyday life is more of a casual thing. Korean fashion may be over the top if you don’t know where and when to execute your style. As a Korean fashion site says, “however you will have to know what can be viewed in the public as appropriate or just plain crazy.” Let’s not look at our adornments as costumes but instead, let’s look at it as a part of our inner self. “Don’t be concerned about the outward beauty of fancy hairstyles, expensive jewelry, or beautiful clothes. You should clothe yourselves instead with the beauty that comes from within, the unfading beauty of a gentle and quite spirit, which is so precious to God” (1 Peter 3:3,4).
Wanna see how beautiful Korean fashion is? Just look at this following pictures.. Enjoy!

Asian Fashion Clothing Collection in 2013 Summer
Elegant simplicity style The charm from the royal sister is her elegance, doing things within the place of work deft, total love mature charm attractive. The straightforward arc design for one very long time with this style within the place of work can also be not stage fright, with elegant simplicity but the charm upgrade.
Korean fashion clothing T-shirt + black skirt Korean form of the letters loose T-shirt, simple self, filled with European style, integrated into the hem from the skirt T-shirt can enhance the waistline, aesthetically lengthen the legs, highlighting very good condition.
Glamorous but charming style The glamorous beauty, what did they put on within the place of work above conquer the Department of the black Asian fashion dresses women’s the glance. Piece-pants, the place of work focused reps, this glamorous and to enhance, words and deeds are distributed thick lady flavor, thin and lightweight design industry, our jobs are easier
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Korean T-shirt + skirt Short board a little T-shirt, whether it’s with candy striped vest dress or having a red-colored veil, the type of European and American casual feel instantly stick out. Outfitted with flat footwear, especially good-searching
Dignified and generous style Dignified and stylish with everywhere in existence, royal sister gas area is definitely strong, professional package, then add red-colored accents always stands out, refreshing OL temperament combined with high heel shoes can enjoy the dignified temperament
Korean T-shirt + skirt package stylish Loose whitened letters wholesale fashion clothing from China form of casual T-shirt, easy and comfortable, lovely feeling just a little small, with similar feeling of fresh candy striped skirt, very resort feel.
Professional and enjoyable style Flowers blossom represent sweet and enjoyable. Existence always needs some positive energy to create things become better. Print Korean fashion dress and black coat low-key luxury with absolute provides the sense of affinity, the soft exterior design is precisely consistent with this humane impression. In four variations are great to appear, are you finding your personal favorite kind?
Korean form of the little floral T-shirt + skirt Bottoms for the whole form of eye-catching add lots of vibrant spots, nostalgia jeans gives strong fashion sense, placed on following the legs look really super thin, so thin mixture of MM like to locate a appropriate single product! Black and whitened polka round us dot scarf delicately tied within the chest, little bit of detail to exhibit the charm!
HOT, HOT, HOT Korean beauty trend

Flawless Fashion
BB cream (Blemish Balm), originally formulated in Germany for Dermatologists, became a beauty must have in the UK and in Asia, and it quickly caught on in the United States. Korean cosmetic companies took note of this success, and they started their own research and development of the product.
This “wonder cream” is sought after for its skin-regenerating properties and is a popular product used in Asia to provide natural-looking skin coverage. Now there is an even more coveted product, the recently developed Mineral CC (Color Control) cream! The latest hot trend in beauty products to hit the cosmetic market, CC cream in essence is a much-improved and sophisticated version of BB cream. Created in Japan and then developed Korea, where people are well known for having flawless complexions.
With this development came the newest beauty craze! Where BB creams combine skincare benefits while providing coverage, CC cream has been formulated to retain those benefits in addition to containing the nourishing ingredients needed for high-performance skincare.
Greater still, Mineral CC cream has been designed with particular detail to providing much more effective skin coverage. Its weightless quality creates a fine-textured, luminous, and still non-oily/ (matte) finish. With all these great benefits, it’s not hard to understand why CC cream is all the rage in Korea, and spreading like a wildfire across the globe! Hats off to Korea for leading the way in hot new beauty trends!
Top 10 fashion colleges
So you want to be next big thing in the fashion world. Well before you try getting your foot on the ladder you should try and get yourself into one of the schools below. The fashion world is notoriously fickle so if you have the “brand” of one of the world’s top fashion colleges on your resume it’s bound to help. There is no official list of “Top fashion colleges” unlike the top MBA lists that appear in every second newspaper you open. Below is a list of some of the top fashion colleges in the world. If you feel I’m leaving one out please feel free to mention it below in the comments area.
University of Arts London
This school includes alumni’s such as Stella McCartney, Steve McQueen and Jimmy Choo. The university is split into a number of different schools, the most famous fashion been Central St Martins. Not only would you get to study in one of the best fashion colleges in the world but you would also get to live in one of the trendiest cities in the world.
Fashion Institute of Design and Merchandising
If you are familiar with the hit reality TV show “The hills” you will remember that the main protagonist Lauren Conrad spent some time in college when she could fit it into her drama filled life. Well this is the college she studied in. There are four different campuses spread across California. The college is known for having close ties with the entertainment industry.
IFA Paris
If you fancy living in beautiful Paris and want to learn about fashion from the best this is the place to go. Paris has always been the home of fashion and it has been the source of many trends. The IFA will train you to compete with best in the fashion world no matter what speciality you decide to focus on.
Parsons New School for Design
This school is located in the super trendy Greenwich Village Manhattan and is known for been home of the hit reality TV show Project Runway. Tom Ford and Marc Jacobs are two of its most notable alumni. It also has affiliate colleges in Paris, South Korea, Japan and the Dominican Republic.
New York Fashion Institute of Technology
Another Top school that is located in Manhattan this time on 7th avenue in the Chelsea district. The founder is now the fashion editor of the New York time and it counts none other than Calvin Klein himself among its alumni.
Politecnico di Milano
The milan polytechnic is one of the finest technology schools in the world and has a great fashion department that works closely with Milans thriving fashion industry. Its also a large university offering hundreds of other programs away from the field of fashion
Instituto Marangoni
This international college has campuses in three of Europe’s biggest fashion cities, Milan Paris and London. Students come from around the world study in these colleges meaning that its very much a multi cultural and diverse setting. They have numerous specialist fashion courses.
Antwerp Royal Academy of Fine arts
This college is among Europe’s finest fashion schools. If your European and want to get into the world of fashion it is certainly worth considering.
Bunka Fashion College
Many of Asia’s big designers studied at this prestigious university. Set in downtown Tokoyo it has been the emerging point for many of the trends that have come out of Japan in recent years. If you’re looking for something completely different this could be your place.
Academy of Art San Francisco
The academy of art in San Francisco has a reputation for producing some of the world’s finest creative thinkers. Its fashion school is no different. It has locations in downtown San Francisco and also gives students the opportunity to study online
Menswear- Japanese, Korean, Asian Guy Fashion Style
Bring out your masculine side with Asian fashion portal, YesStyle.com!
Style-savvy men on the lookout for distinctive Asian-style fashion know that YesStyle.com is the place to go. The online fashion mall specializes in hip, funky menswear essentials and accessories that showcase individuality with flair. From basics such as trousers and jeans to sweaters, jackets, shirts and tees, the man with a taste for dressing up can find such staples and more only at YesStyle.com. Mixing Japanese, Korean and Hong Kong influences with a bit of European flavor, the results are cutting-edge silhouettes that create an impressive impact.
To find out more, please visit YesStyle.com
Style Tips for Men
Nikki’s Inbox: Tall, Dark and Color-Me-Bad
I like to think I’m a pretty fashion-forward individual. At the very least, I hope I am. I dress very simply in the summer because warm weather renders me lazy. But, as autumn, my favorite time of year, rolls around, I’m breaking out my Fashion for the Fall Box of Wonders. But it’s very different from my Summer Sun Laziness Ensemble. It includes ties and bow ties, patterned dress socks, suspenders, non-denim pants, buttoned shirts, sweater vests, waistcoats, cardigans, and my trusty pair of nerd frames (which is a must, or I’d be blind).
Also, I’m about 5′9, medium to dark complexion, like a caramel, all legs, broad, square shoulders, and very skinny with some meat hanging on. I don’t know if that’s important. I could really use the advice as autumn draws nearer. Thanks for everything!
Dominic, 20/Chicago, USA

What Are You Looking For?
It’s right here at YesStyle.com!
Metro? Preppy? Boy-next-door? Or sleek and mysterious, with a touch of sexy? Whatever it is, YesStyle.com can deliver.
Come find the latest styles in Asian fashion, from casual to classy, find the pieces that define you to add to your wardrobe.
Patricia Field for K-Fashion
White-wigged mannequins and models. Those were the center of attention last Monday afternoon, August 5th (despite the K-pop tunes, cocktails and Korean hors d’oeuvres) when THE K-FASHION PROJECT held a preview of its second season at Intermezzo at the Javits Center. Presented by ENK International (with whom they have an exclusive partnership), the PROJECT was created by the Korea Fashion Association, which was established in 1985 under South Korea’s Ministry of Knowledge Economy and now has a membership of about 300 fashion companies.
The mission of the KFA is to “promote, strengthen and globalize the competitiveness of the Korean fashion industry”. Certainly, when you have your brands (this season, showcased by four debuts: Buckaroo Jeans, JESSI N.Y., UGIZ, and Culture Call) styled by the inimitable Patricia Field – mission accomplished. ENK said that this collection “brings an Asian flare that is youthful, edgy and playful”. Well, Patricia Field is a champion at that game. And this being THE city of “Sex and the…”, there’s a flirty femininity that is not always girlish, but appropriately womanly, to this collection, as well.
Patricia Field’s involvement in THE K-FASHION PROJECT began with a visit to Seoul in June of 2012. Invited by the Korean Government, Field visited the stores of Korean designers, including Buckaroo whom she worked with on last year’s New York showcase. “This is an opportunity for me to work with K-Fashion again and I am looking forward to styling each collection. With their own unique identities and style, I am excited they are participating in Intermezzo and hope they are able to show the essence of Korean fashion.”
Getting Into the South Korean Pop Culture: K-POP Stars and Hallyu-Wave

The K-POP Culture
Music is really universal with no exceptions. When you find a new style of music, a new genre, different style from artist who brings new blood to the music industry do not be afraid to look.
-Learn to enjoy the different side of K-POP
-K-POP fashion
-Historical mix
-Hallyu Wave Stars
-American Inspirations
South Korea POP Culture
Have you ever heard of South Korean POP culture, Its all the rage today and these artist are bringing in the talents. Consumers all over the world are falling in love with South Korean artists with their amazing vocals, dance moves, fashion, over all good looks, acting skills, and much more. South Korean Pop music, also known as ‘K-POP’ as definitely spread its talents across the globe.
So how does one get into ‘K-POP’ you may ask, its simple start watching different groups on YouTube to see who you like. Their are so many different styles in the music they create, the dances, and of course the clothes they wear will catch your attention. One of the Big names that you will come across is BIGBANG, they where that first to have a world tour, their company YG Entertainment is number one in South Korea. Between the five members you really get a variety of personality and rich talent. Now check out the dramas and other variety shows to really get to see the supper fun side of those stars.
BIGBANG My first Look at K-POP
American Culture Music to Match
No doubt when you see a K-pop song you will notice American trends, mix, and dances. The Western Culture is well known around the world. Many artist look for inspiration to mix with their own culture and create something new. K-pop is no different, look at artist like eminem ‘We Made You’, Katy Perry ‘Dark Horse’, OutKast ‘Hey Ya’ , and much more to see some really cool comparisons and how their work may have inspire a new music video using similar concepts.
K-pop has immerse itself in the entertainment industry and is really embracing all things artistic. The starts go all out creating great music, taking fashion to a new level and are not shy to show off all the colors they can find.
Jay Park

Your K-POP Fashionista Side
The K-POP fashion world is full of colors, flash, and the accessories are out of this world. They always dress to impress their fans, some more than others really take it to the top and are complete fashionistas. These k-pop stars not only wear amazing outfits but they always have something new going on with their hair be it the color or style, and the amazing shoes.
The girls have their glowing skin, hair, and show how they just love everything cute. Their fashion sense do really go all out along with their confidence to show you what they are made off on stage. K-pop start girls exudes a high-level of confidence when you see them be it on stage or the one spot people are always looking for them at ‘the airport’. The guys dress to impress with their cool pants, great boots, a long coat do bring out that extra sexy matrix look. The girls go with their different sassy, punk, cute is always one of their top looks, they have their sexy looks that they show off with their really long model like legs. Seoul being a fashion driving city, all the stars have to be at the top of their game when it comes to fashion.
Now let us create a small personal guide for your k-pop fashion style, focus on a few things and bring that inner fashionista out. Start with a simple yet fashionable top, make sure you are comfortable while looking stylish. If you are a girl you really can’t go wrong with a cute style when you pick you top. Guys stay with a smooth style to keep you looking good.
As you may notice a great pair of footwear is key to your outfit, it is that piece that really pull the entire outfit together and make a grand statement. You can make a fashion statement with a great pair of boots or high heels. Let your true style come out and choose a pair of shoes that say ‘yes this is me’. Remember those shoes will be carrying your weight, as most k-pop stars dress they want to be comfortable and fashionable. As a K-pop star, love your fashion, but never forsakes comfort for style.
A trendy look for the girls is incorporating a cute short or mini shirt to get that cute as a button look. In South Korea mini shirts are quite the popular dress piece in girls clothing, you can deferentially see that in the k-pop girls wardrobe. Pair it up with over-the-knee socks to complete the look and make it chick. Adding the right belt to your outfit is just as import to, make sure it matches your look. It’s part of your accessories piece so let it stand out to the crowd. Go for bold, make it pop out and take a look to see if your feet matches with your waist.
Now Let us talk a little about accessories, accessories, and oh yea accessories. This is by far the most crucial part of your entire outfit in the k-pop world. If you are going for the look make sure to have as much accessories available to your outfit, but make it tasteful to not ruin the whole thing. You can either have a few piece on or be cover head to toe, it only require that everything is in the right place. Decorate your look with colorful bracelets, eye-catching necklace, or even adding an extra piece to your hair to draw everyone’s eyes your way.
The K-POP look is all about being bold, colorful, and creating amazing outfits so never feel restricted on your choice.

Your Favorite K-POP
What was the first thing that Got Your into K-POP ?
See results without voting
Music Videos with a Beautiful Combination
김현중 / Kim Hyun Joong (Kim Hyeon Jung) release a single in 2014 title’Unbreakable’ featuring Jay Park. They are great artist individually, so naturally when they came together the song was amazing.
2NE1 – I AM THE BEST (내가 제일 잘 나가) Showed really strong female characters and mix their tradition with the new k-pop genera.
New fashion styled to incorporate with the old style always looks really cool. Music can really mix no matter the time period it comes across. You can take traditional songs and dance and mix it in with the new age including redesigning the look to make it all work. Great Artist study music across time and culture to bring something new and mesmerizing to the public. Music can be so inspirational, artist that find such creative ways to express themselves are really amazing

MAMA Past 5 years Awards
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MAMA Awards Years
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Artist of The Year
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Song Of The Year
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Album of the Year
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2013
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G-DRAGON
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G-DRAGON / COUP D`ETAT
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EXO / XOXO
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2012
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BIBGBANG
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Psy – “Gangnam Style”
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Super Junior – ‘Sexy, Free & Single’
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2011
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Girls Generation
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2NE1, I Am The Best
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Super Junior, Mr Simple
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2010
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2NE1
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Miss A – “Bad Girl Good Girl”
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2NE1 ‘To Anyone’
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2009
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2PM
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I Don’t Care (2NE1)
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Heartbreaker (G-Dragon)
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Bi Rain
Hallyu Wave in South Korea and U.S.A
Just about every country has Soap Operas they create, so of course South Korea is no different. Their stars get into the music business and for the most part become what you would call a triple treat. They sing, dance, model, and make their debut as actress and actress for the world to see all their talents. Be it acting out a scene in their music videos, acting in movie or drama they are even moving over in America.
One of the most eye catching features of the K-dramas are for the most part their non-sexual explicit romantic plots. The most modest audience can enjoy almost any k-drama, its a little something for almost everyone. They allow audience from all around the world to learn a little about South Korea’s culture and see new modern twists. This allows you to travel a little on screen and visit the country to get a little taste of the landscape. Start with something that almost everyone have enjoy and you will most likely find subtitle translation in your language. One of the most famous K-dramas, “Boys Over Flowers,” it has been broadcast in several countries and is well known.
These dramas focus on life in South Korea, culture, business, and much more to entertain. These stars not only enjoy the show, they allow you to experience the South Korean culture on screen without ever leaving your home.
Popular Male Artists
- Jay Park
- Block B
- Bi Rain
- B2AST
- CNBLUE
- JYJ
- B.A.P
- Infinite H
- K Will
- Tiger JK
- Dynamic Duo
- Hepik High
- B1A4
- Zion. T
K-POP Feminine Side
In K-pop most of the girls go for either a sexy image or they have the sweet one. This works great on either side, girl groups get to explore a variety of looks and styles over the years.
Look over Some Top Groups and solos Like:
2NE1
Lee Hyori
Girls’ Generation
SISTAR
Brown Eyed Girls
S.E.S.
G.N.A
What ever your preference is theses girls deliver, many more have styles different enough from each other to entertain you. They transform themselves into sexy divas to make catchy impressions. They come with their power vocals and sultry steps in every dance move they sure make a solid mark in the k-pop scene.

The Video that Started it ALL
In any genres of music you have to learn to just have a good time. Music does not have to be in the same language or culture, everyone can learn to enjoy the sounds and eventually the lyrics can be learned later on. Artist create music about what they love, experience in life, and what they hope for the future. This helps everyone find a common bond from around the world to connect and enjoy. Learn to just love music and enjoy the artist creations. K-pop is a unique sound coming from South Korea using a large influence from Western Culture music and other sounds around the world. With so many artist starting in dramas, films, and songs you will always be entertain and have something new to enjoy.
A K-POP sensation on YouTube (PSY)
How to Buy Women’s Wholesale Clothing

Thousands of people wander around the internet everyday, wondering how to purchase wholesale women’s and junior’s clothing. I see hundreds of posting to forums with bogus answers. Well, during my venture to start a trendy fashion store, I did massive research to find quality up-to-date leads on fashion clothing. I’ve listed some quality, local, easy to deal with vendors/websites to help you begin your search for your business. Also, in my opinion, you don’t have to be a business to purchase wholesale. Companies like www.fashionhousela.com offer very low minimum quanities (around 6 pieces) to where you can purchase big if you have a big family, just like grocery shopping! Happy wholesale hunting!
1. Shop Locally
For starters, many cities already have wholesale districts. You can begin your search right in your own or surrounding city. Some of these cities include Los Angeles, Houston ,Miami, Dallas, and New York. If you are not familiar with where these districts are, ask around or do an internet search. Usually, they are associated with the Fashion or Garment district in your area. Here are some popular districts:
– LA Fashion District
– Miami International Merchandise Mart
– Dallas Market Center
-Harwin Drive Shopping District in Houston
These shopping districts and showrooms also host and participate in trade shows. Trade shows are where designers from all over come together and showcase their pieces and merchandise for the upcoming season, exclusively for retailers.
-Magic Trade Show
– Off Price Show
-Dallas Trade Show
Check here for a host of other trade shows
2. Dealing with China, Korea, and Japan for wholesale items
Personally, I would not recommend a wholesale website with no real contact information, no reviews, and no English speaking staff. One website in particular, who has lots of up to date wholesale womens fashions is Causeway Mall. Causeway Mall has lots of Japanese and Korean trendy clothing for women and juniors at affordale prices that are sure to make you a profit.
www.causewaymall.com
Also, lots of sellers on Ebay in China, Japan, and Korea that have items at retail price will work with you and provide you with wholesale prices. Just ask!
4. Shopping Women’s Wholesale Online
Many companies provide you with the convenience of shopping wholesale clothing online. Some even offer sample pieces to test the quality. Some companies offer low minimum quantities while others require you to purchase in large batches.
– FashionGo.net
FashionGo is one of the best by far! FashionGo allows you to shop the entire LA Fashion District and more from the comfort of your home, elimintating all costs you would’ve acquired from traveling to Los Angeles (if you don’t live close). it features over 70,000 active sellers of women’s wholesale fashion, accessories, and shoes. I must admit, it’s rather trendy, too!
www.fashiongo.net
Music Love Fashion: The K-Pop fashion Takeover

K-pop has had a huge influence on fashion especially in Asia, much of the cosmetics, clothes, hair and accessory trends worn by K-pop stars are the most sought after by young listeners. South Korean fashion has become the topic of interest among the fashion world with many K-Pop stars becoming the faces of International design house. K-Pop is bring the Korean craze to making South Korea one of the world’s cultural powerhouses in music and fashion. As the country continue to export its influence the globe fashion brands are launching collection clothing worn by idols to cash on the immense pull of South Korean pop culture. As K-Pop continues to its influence will open the door to American Fashions and designers looking to enter the market as well as Koreans launch new fashion brands and unearth emerging young designers. K-Pop is a great how the relationship between music and fashion can flourish into big bucks if packaged properly.
Fashion Houses and K-Pop
•Luxury houses such as Louis Vuitton and Dior did placements in the country’s television dramas
•Chanel debuting its first fashion show in South Korea with 2015/16 Cruise collection in Seoul on May 4
•Gucci names South Korean actress Gianna Jun as the new face of its accessories ads campaigns.
•Calvin Klein, hires South Korean actor Kim Woo Bin to endorse the new 2015 Calvin Klein Infinite collection, featuring sleek automatic watches.
•LVMH is investing $80 Million in YG entertainment to expand in fashion luxury market
History of K-Pop
K-pop aka Korean pop is a fast growing genre musical genre originating in South Korea, the element of influence includes all genres of western “popular music” such asdance-pop, pop ballad, electronic, rock, metal, hip-hop music and R&B. K-pop goes back to 1885 when an American missionary, Henry Appenzeller started teaching American and British folk songs at a school. Many of the western songs are changed into Korean and are typically based on a popular Western melodies. The first K-Pop album was done in 1925 it was Yi Pungjin Sewol (This Tumultuous Time) by Park Chae-seon and Lee Ryu-saek. Many of the first pop songs were mixed traditional Korean music with Gospel music that American Evangelists introduced in the 1870s. This music was known as Enka in Japan, and later in Korea as Trot.
It wasn’t until the early 90’s K-pop producers began to experiment with new forms of western music which began the shift in the music industry of South Korea. Since early 2000’s K-pop overseas audience has been on the rise and with South Korean singer-songwriter, record producer PSY it is considered South Korea’s Greatest Export bringing in Billions. The song’s refrain “Oppan Gangnam Style” was entered into The Yale Book of Quotations as one of the most famous quotations of 2012. K-pop star Psy is labeled the “King of YouTube”for the video for his Gangnam Style video that hit two billion views.
K-Pop Critics and Global expansion
The spread of K-pop among teenagers and young adults of has become worldwide. It has brought the spotlight on South Korea” the Vice President of Peru Marisol Espinoza in February of 2013 gave an interview with South Korea’s Yonhap News Agency, where she voiced her desire for more South Korean companies to invest in her country and named K-pop as “one of the main factors that made Peruvian people wanting to get to know South Korea more”. President Barack Obama, one his visit in 2012 to South Korea made mention of the strong influences of social media networks in the digital age. Many critics of the genre still remaining doubtful the genre can even break into western pop music scene. Many critics of the music state the music is merely a copycat of western music, has to many manufactured characterizations, to shallow, use of out of date or non existing English, to much pre-packaging” of idol bands and songs produced for fast consumption, lacking originality and lyrics to many repeated song patterns and formats and remain to artificial because of the overuse of autotune.
According to the Hollywood Reporter, “Korea’s entertainment business is notoriously improvisational and unregulated. In-demand K-pop stars — many of whom are teenage ‘idols’ — have been known to rehearse and perform without sleep” so in 2014 , South Korea passed regulations on its music industry to protect underage K-pop stars from unhealthy labor practices and overtly sexualized performances.
K-Pop Business model and charts
K-Pop is seen as a business model and its used to promote Korean fashion, geographical interest, tourism as well as politics. Its sparking many of its fans from around the world to show interest in South Korea for tours. K-pop launched a whole industry of production houses, event management companies, music publishers, distribution companies as well as K-pop and Hallyu related merchandise and service providers. The genre itself uses a concept of Cultural technology, or CT. The concept was started by founder of the South Korean music label and talent agency S.M. Entertainment Lee Soo-man, K-pop is exporting with this 3 set process or what many call “extreme pre-packaging”. The genre is tightly controlled and is ran by only a handful of entertainment companies which include the top three S.M. Entertainment the largest of the all as well as YG Entertainment and JYP Entertainment.
The companies often come under fire because it often over works the artists and is very demanding and doesn’t allow mistakes and program the rookies to become multi-talent stars. The CT concept of global entertainment focuses on providing complete product and performances based solely on sensations rather than only music with the use of music, dance, fashion, shows, TV appearances and acting. K-pop has its own subculture that focuses on genre expressions with the use of Korean honorifics. Three important factors of K-Pop include debut dates, popularity of the artist as well as age. K-pop has both Boy and girl groups called idols or idol bands with Idol Bands there is a leader chosen based on age, personality and leadership. All Idol bands have a strict hierarchy with the leader being the bands rep who is also responsible for the group’s harmony. Every group has a Maknae (막내 this is the youngest member of the band and often the most popular.
All Idols are recruited the entertainment companies are responsible for recruiting, financing, training, marketing and publishing new artists as well as managing their activities and public relations often spending in excess of $400,000 USD to train and launch a new artist.
The three steps to the Cultural technology described by Lee Soo-man consists of the following:
(1) exporting cultural products; such as placing Korean singers in different countries.
(2) creating international collaborations
(3) globalizing the product by cooperating with musicians from different countries to create a global brand.
The K-pop industry is very serious about the creation of K-pop idols and the launch of new musicians.The journey to stardom for many K-Pop Idols all live together and start out around age 9 or 10, with tightly supervised trainees being taught English, Japanese and Chinese, dance and voice classes at night and live together while attending school. The idols do not make their debut until their brand and performances have been perfected.
Top K-pop music charts include the Korea K-Pop Hot 100 and the Gaon Singles Chart with some hitting the Oricon Albums Chart of Japan. In 2014 K-pop idols Exo became the third K-pop act to enter the Billboard 200 that year after 2NE1 and Girls’ Generation. Billboard in 2013 launched Billboard K-Town, an online magazine to cover K-pop music; artists, concerts, events, chart information and news. SXSW launced its K-Pop Night Out at SXSW in Austin, Texas with the group f(x) being the first K-pop group to perform at SXSW in 2013.
K-pop produces more than 60 boy and girl bands are produced each year.
Hugh Jackman celebrates his Wolverine South Korean premiere

Hugh Jackman celebrated the South Korean premiere of his new film “The Wolverine” held at Coex on July 15, 2013 in Seoul, South Korea.
The 44-year-old Australian actor looked sharp in his slate blue suit, taking photos with adoring fans in the crowd and speaking animatedly on the stage to them.
Jackman is still sporting his whiskers, which undoubtedly suited his Wolverine role. His fantastic buff physique which he maintains for roles such as these are a great by-product too.
Though the New York Post reports that the Jackman’s nude romp at a Japanese hot springs while filming on location got locals upset. Can’t imagine why…
Directed by James Mangold, the intriguing1 storyline to “The Wolverine” goes along the lines of Jackman’s Wolverine character, “Logan” being summoned to Japan by an old acquaintance and becoming embroiled in a conflict that forces him to confront his own demons.
There Wolverine faces his ultimate nemesis in a life-or-death battle that will leave him changed forever. Vulnerable for the first time and pushed to his physical and emotional limits, Wolverine confronts not only “lethal samurai steel” but also an inner struggle against his own immortality, emerging more powerful than ever…
Starring opposite Hugh Jackman are Famke Janssen as “Jean Grey,” Will Yun Lee as “Silver Samurai Kenuichio Harada” and Svetlana Khodchenkova as “Viper.”
“The Wolverine” will be released for public viewing in South Korea on July 25 and in the United States on July 26.
Concept Korea showcases five designers at New York Fashion Week 2013
Concept Korea returned to the stage at Lincoln Center for Mercedes-Benz New York Fashion Week. This year marked its 7th year to showcase 5 of their most talented Korean collection hand picked by the industry’s notable figures such as Fern Mallis, found of New York Fashion Week, Stan Herman, Dean of Parmans, Collen Shering, Fashion Director of Saks Fifth to name a few.
Concept Korea
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The theme this year is ‘Rhythm of Korea, where traditional Korean music, embodying the spirit of Seoul, was the patriotic drive to direct the flow of the shows. The designers who showed are Choiboko, Cres. E Dim., Kye, Lie sang bong, andSon Jung Wan. My favourite was the special crossover visual presentation of fashion and music before each designer’s first walk encapsulating each brand’s reigning concept for Fall/Winter 2013.
Each collection was such a pleasant contrast one after another. Choiboko was the first to grace the runway this year. His FW 2013 collection is titled the ‘Dance of Gods’. He had a variety of abstract prints as if they were dancing on the fabrics of different shapes and forms. He stuck to the blander colour palette of cream, black and red.
The second brand was Cres. E. Dim by Hongbum Kim. His inspiration came from the musical term ‘crescendo e diminuendo’, this was reflected by his choice of background music for his runway show. My favourite from his FW2013 was cropped top long sleeved with paired with olive green high-waisted pants.
Next was a change of tone presented by Son Jung Wan, she presented a collection of ‘dynamic romance’. And it was truly beautiful. Her brand is an amalgamation of New York minimalistic silhouettes and romantic retro glam. Her inspiration for this collection was a Wassily Kandinsky and The Catherine Palace.
After Son Jung Wan’s girly fur on feminine flowy numbers, we saw another sharp change by Lie Sang Bong’s retro collection. The first look gave a dramatic entrance by presenting a lit-up hat against the darkness before the spotlight hits the runway. This specially gave the audience some excitement. The collection was filled with geometrical shapes and voluminous outerwear. My favourite were the looks with Piet Mondrian’s 1920s world-renowned prints.
The show ended with Kye by Kathleen Hanhee Kye; a recent Central Saint Martins graduate. It is a popular brand amongst the most powerful retailers like Opening Ceremony and Harvey Nichols. Her collection was titled ‘Unemployed Youth: Homeless Youth” – drawing inspiration from Seoul Station. It was filled with dizzying graffiti coloured prints, oversized jackets and coats, which in an essence was described as a fun collection.
All in all, this collective show was fun and filled with variety. This definitely goes to show that the Korean fashion industry is the one to watch.
Concept Korea is a project to promote the Korean fashion industry and assist them to break into the US market. For more information please go to www.conceptkorea.com
Successful Korean designer Son Jung Wan launches e-commerce site

Son Jung Wan is a fighter. After learning her trade at Sookmyung Women’s University followed by design school at International Mode in Seoul, she opened up a tiny little shop across the street from giant retailer Galleria Department Store. Once there she quietly worked at getting their attention with her gutsy, sexy designs and only a year later had a shop with them. Since then she’s won the Golden Needle award (1993) and was named Designer of the Year (2005) by Seoul Metropolitan. By 2012, after her amazing decision to open that little shop, she had become one of South Korea’s biggest designers, with annual sales of $60 million.
Featured in Korean Vogue and WWD, Son Jung Wan has a loyal celebrity following. She can count Kelly Rutherford, Haley Cuoco, Keke Palmer and Brooke Shields among the women who have worn her designs. While she sells through boutiques across South Korea, Europe, and America, she hasn’t sold anything via internet. This month, Son Jung Wan launched her e-commerce site as stylishly as she does everything else, with champagne mimosas and a commitment to cutting edge creativity. A select group were invited to preview the site and take a closer look at the AW2014 collection, which will be available for pre-sale online.
“I am very pleased to finally bring my designs to the world” said Son. “The internet is such a powerful tool so I wanted to wait until the brand was prepared for this international platform. The e-commerce site will assist in the growth of my brand’s global reach and will be key to the company’s expansion.”
Visitors to the site will be treated to beautiful images and videos of Son Jung Wan’s runway shows in New York and Paris. You’ll be able to shop the Spring/Summer 2014 collection, with prices starting at $750 for a simple day ensemble and up to $3,600 for a more dramatic hand-beaded sequinned dress. The collection for Fall 2014 will include furs at $20,00 plus.
Make yourself a mimosa, open your laptop, and plunge into the world of Son Jung Wan by visitingwww.SunJungWan.com to shop at your leisure, without having to leave the comfort of your home. Enjoy!
The Music of Korean composer Hyo-shin Na celebrated at the Garden Gate, Berkeley
On Friday June 14, 2013 an extraordinary concert took place in Berkeley. The featured artist was Natori Japanese Koto Master Shoko Hikage who was joined by Narae Kwon, on the Korean zither called Kayageum and Thomas Schultz on Piano. It took place in the intimate setting of the Garden Gate Creativity Center in the heart of Berkeley’s Claremont district.
The evening was a portrait concert celebrating the music of renown Bay Area Composer Hyo-Shin Na. Holding a doctorate from the University of Colorado, Hyo-shin Na moved to San Francisco in 1988 where she met Cage, Rzewski, Wolff, Takahashi and encountered the music of Nancarrow.
Hyo-shin Na has written for Western instruments, for Korean instruments and music that combines Western and Asian instruments and ways of playing. Hyo-shin Na has twice been awarded the Korean National Composers Prize and has been widely commissioned.
The concert in Berkeley began with “Night Procession of the Hundred Demons” a composition inspired by the 18th century scroll of the same name by the Japanese painter Toriyama Sekien. Composer Hyo-shin Na was inspired by the wildness and imagination of the painting and thus composed the work based on it. It was skillfully played by Sensei Shoko Hikage on the Japanese koto.
The concert continued with “Koto Music” (2011) of which the composer states “The materials used in this piece are very limited, and there is no development of these materials” . The limited materials were used to good effect and was remenicent of minimalist composers like Glass and Riley. A repeating tone in the middle voicing was the springboard in which motives on higher and lower strings bounced off.
The next piece in the concert “Song of the Firewood” (2010) was a rare treat. A musical delicacy seldom savored: a performance on the rare twenty-five string Kayageum! The Korean kayageum normally has 12 strings and is itself a rarity in the West, but the twenty-five string kayageum is largely unheard. Fortunately, the instrument was brought to the forefront in this portrait concert.
It was deftly played by the gifted Narae Kwon and featured a unique microtonal scale developed by the composer and frought with quarter and one-third sharp tones. Though unfamiliar, its sound was very listenable, a delight to the ears.
“Song of the Firewood” was inspired by a poem by Jaime de Angulo (1887-1950) who was a linguist, poet, and musicologist. The poem reads:
“I am old, twisted, dry. I am cold.
Build the fire.
Heh! heeh-heh. . . he-he-he . . . feel good.
Let the chief call the dancers.”
Like the poetry it inspired Hyo-shin Na’s music started out cold and controlled like wood just begun to kindle and progressively became more out of control as the blaze took shape. One could easily imagine the dancers around the blazing fire as full twenty-five string double-forte sweeps of the kayageum’s strings sent the blaze higher and higher.
The first half concluded with “Five Pieces on Yoshie Hikage’s Poems” (2012-2013). Based on poetry by Shoko Hikage’s mother in her collection of poetry called For the Pink Dianthus. The music had a melancholy feel at times a mood which matched the text well. The poetry was written after the 2011 earthquake and tsunami and this theme runs throughout.
The second half of the concert started on a different note and featured the solo piano of Stanford faculty member Thomas Schultz who played two compositions “Near and Dear” (2012) and“Variations” (1990).
The concert concluded with “Chrysanthemum Song” (2012) inspired by a poem by Japanese poet Kaen (1697-1772) and “Echoes of Harmonious Music” (2012) for twelve string kayageum and thirteen string koto. Both pieces were highly significant. The composer brought two very diverse playing traditions together and made them work together seamlessly. Although the Korean kayageum and Japanese koto are both classified as “zithers” the playing style and technique are very different.
In the program notes composer Hyo-shin Na explains: “Echoes of Harmonious Music“, “is written as a quasi-unison piece where the two instruments follow their own nature (kayageum tends to play music in a triple meter whereas koto almost always plays in a duple rhythm; lavish ornamentation is the norm for a kayageum player and almost anathema for the player of the koto) as well as the path of the piece’s melody.”
The compositions worked and the musicians played well together. It sounded like the instruments had always been meant to play together and now they had a vehicle to do so: the music of Hyo-shin Na.
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